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Is ULTA gaining bullish strength? Directional Movement Crossover Bullish shows up after rising 2.76%

Ulta Beauty, Inc. (ULTA) Technical Analysis, Stock Scans & Trading Signals · Jul 16, 2026, 17:47 ET
On Thursday, July 16th, ULTA moved up 2.76% while volume shrunk to 0.6× the usual levels. Directional Movement Crossover Bullish — typically a warning sign for traders — developed during the session. Key support levels exist at 469.28, 459.54 & 453.31, with resistance at 485.25, 491.48 & 501.22.

Current SwingTradeBot Technical Rating of ULTA: D

Don’t miss other key signals ULTA triggered—view them now on SwingTradeBot.com.

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Ulta Beauty Inc. (ULTA)