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Apple (AAPL)

(Delayed Data from NSDQ)

$298.01 USD

298.01
85,936,843

+2.06 (0.70%)

Updated Jun 18, 2026 04:00 PM ET

After-Market: $297.12 -0.89 (-0.30%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.00%
2Buy18.14%
3Hold10.18%
4Sell5.72%
5Strong Sell3.11%
S&P50011.49%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

Zacks Premium - The only way to fully access the Zacks Rank

2-Buy of 5   2      

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 8% (19 out of 247)

Industry: Computer - Micro Computers

Zacks Premium FeatureView All Zacks #1 Ranked Stocks

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Zacks Equity Research

Zacks Investment Ideas feature highlights: Alphabet, Apple and Tesla

by Zacks Equity Research

GOOGL, AAPL and TSLA emerge as standout Magnificent 7 names, showing strength as markets stabilize into 2026.

Zacks Equity Research

Company News for Dec 3, 2025

by Zacks Equity Research

Companies in The News Are: PG, MSTR, INTC, AAPL, HON

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Intel Stock Surges on Apple Deal Buzz: Can INTC Sustain This Momentum?

by Supriyo Bose

INTC jumps 8.7% on buzz of a potential Apple chip deal, but margin pressure and fierce competition loom large.

Mark Vickery headshot

Top Research Reports for Apple, Tesla & Micron Technology

by Mark Vickery

Apple's strong Services growth, over 1B paid subscribers and the new iPhone 17 lineup shape upbeat sales expectations despite margin pressures.

Ethan Feller headshot

The 3 Best Magnificent 7 Stocks for 2025 (GOOGL, AAPL, TSLA)

by Ethan Feller

Alphabet, Apple and Tesla stocks all boast bullish catalysts heading into 2026

Zacks Equity Research

Here's How Much a $1000 Investment in Apple Made 10 Years Ago Would Be Worth Today

by Zacks Equity Research

Investing in certain stocks can pay off in the long run, especially if you hold on for a decade or more.

Aparajita Dutta headshot

3 Tech ETFs to Buy as AI Vanguard Palantir Plunges 19% in a Month

by Aparajita Dutta

PLTR's 19% slide may spark interest in ETFs like XLK offering broader AI exposure and a buffer against lofty valuations.

Zacks Equity Research

Arm Holdings' Power Efficiency Sets the Stage for AI and IoT Expansion

by Zacks Equity Research

ARM's power-efficient architecture is driving deeper adoption as major tech players expand AI and IoT ambitions across devices.

Zacks Equity Research

Zacks Investment Ideas feature highlights Apple and Nvidia

by Zacks Equity Research

Apple and Nvidia have been highlighted in this Investment Ideas article.

Andrew Rocco headshot

Apple Bull Case: Vertical Integration, AI Efficiency, & a Huge Cash Stack

by Andrew Rocco

Apple's evolution from a hardware-centric company into an AI-enabled, services-heavy cash machine positions it well for the next phase of tech market leadership.