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Apple (AAPL)

(Delayed Data from NSDQ)

$298.01 USD

298.01
85,936,843

+2.06 (0.70%)

Updated Jun 18, 2026 04:00 PM ET

After-Market: $297.12 -0.89 (-0.30%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.00%
2Buy18.14%
3Hold10.18%
4Sell5.72%
5Strong Sell3.11%
S&P50011.49%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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2-Buy of 5   2      

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 8% (19 out of 247)

Industry: Computer - Micro Computers

Zacks Premium FeatureView All Zacks #1 Ranked Stocks

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Ryan McQueeney headshot

This Old Apple Slogan Perfectly Explains What's Wrong With The Company Today

by Ryan McQueeney

Apple used to live by the phrase "Does More. Costs Less." It's clear that this slogan no loner applies. Check out why.

    Neena Mishra headshot

    5 ETF Investment Ideas for 2017

    by Neena Mishra

    We have highlighted some ETF areas that are likely to shine in 2017.

      Zacks Equity Research

      Apple Seeks Consent for "High Tech Manufacturing" in Arizona

      by Zacks Equity Research

      Per media reports, Apple Inc (AAPL) has requested the government to allow it to use its Mesa, AZ facility to conduct "high-tech manufacturing".

        Sheraz Mian headshot

        Another Weak Earnings Season Coming to an End

        by Sheraz Mian

        What we saw this earnings season was anemic growth and continuation of the negative guidance.

          Sheraz Mian headshot

          Can the Earnings Rebound be Sustained?

          by Sheraz Mian

          The 2014 Q2 earnings season is presenting a much improved picture.

            Sheraz Mian headshot

            A Reassuring Earnings Picture

            by Sheraz Mian

            The overall picture emerging from this earnings season is one of strength and resilience, not weakness.

              Sheraz Mian headshot

              Q2 Earnings Estimates Coming Down

              by Sheraz Mian

              Earnings growth has been hard to come by for some time.

                Sheraz Mian headshot

                Q1 Earnings Season Coming to an End

                by Sheraz Mian

                What we saw this earnings season was anemic growth and continuation of the negative guidance.

                  Sheraz Mian headshot

                  Q1 Earnings Season in Final Stretch

                  by Sheraz Mian

                  Earnings growth has been hard to come by for some time.

                    Sheraz Mian headshot

                    Closing the Books on Q1 Earnings Season

                    by Sheraz Mian

                    What we saw this earnings season was anemic growth and continuation of the negative guidance.