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Apple (AAPL)

(Delayed Data from NSDQ)

$298.01 USD

298.01
85,936,843

+2.06 (0.70%)

Updated Jun 18, 2026 04:00 PM ET

After-Market: $297.12 -0.89 (-0.30%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.00%
2Buy18.14%
3Hold10.18%
4Sell5.72%
5Strong Sell3.11%
S&P50011.49%

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2-Buy of 5   2      

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 8% (19 out of 247)

Industry: Computer - Micro Computers

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Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

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How Good Are Retail Sector Results?

by Sheraz Mian

Retail sector stocks have been strong performers lately, with sector stocks in the S&P 500 handily outperforming the broader index.

    Sheraz Mian headshot

    3 Factors Define Q4 Earnings Season

    by Sheraz Mian

    The story unfolding this Q4 earnings season is a commentary on three factors - oil, the U.S. dollar and global economic growth.

      Sheraz Mian headshot

      Q1 Earnings Estimates Falling Sharply

      by Sheraz Mian

      Estimates for the current period (2015 Q1) have started coming down at an accelerated pace, with total earnings for the quarter now expected to be down -2.1%.

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        Have Q1 Estimates Fallen Too Much?

        by Sheraz Mian

        It has been a lackluster reporting season in the aggregate.

          Sheraz Mian headshot

          Retail Sector in Focus as Q4 Earnings Season Winds Down

          by Sheraz Mian

          It has been a lackluster reporting season thus far.

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            Q2 Earnings Season in the Spotlight with Alcoa's Report

            by Sheraz Mian

            Estimates for Q2 have not fallen as much as has been the trend in the last couple of quarters.

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              Q3 Earnings Season Gets Underway

              by Sheraz Mian

              The favorable narrative about the U.S. economy took a body blow with the September non-farm payroll report.

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                Q3 Earnings Weak, Despite Tech Strength

                by Sheraz Mian

                It isn't hard to reach the conclusion that the overall earnings picture remains weak.

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                  Is the Tech Sector's Earnings Momentum for Real?

                  by Sheraz Mian

                  the Tech sector in the Russell 2000 index is notably weaker than what we are seeing from the large-cap Tech players in the S&P 500.

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                    Why Are More Companies Beating Q1 Estimates?

                    by Sheraz Mian

                    For the most part, the more widespread positive surprises are a function of low estimates.