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Apple (AAPL)

(Delayed Data from NSDQ)

$298.01 USD

298.01
85,936,843

+2.06 (0.70%)

Updated Jun 18, 2026 04:00 PM ET

After-Market: $297.12 -0.89 (-0.30%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.00%
2Buy18.14%
3Hold10.18%
4Sell5.72%
5Strong Sell3.11%
S&P50011.49%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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2-Buy of 5   2      

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 8% (19 out of 247)

Industry: Computer - Micro Computers

Zacks Premium FeatureView All Zacks #1 Ranked Stocks

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

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How is the Earnings Picture Evolving?

by Sheraz Mian

The Retail sector is the only one at this stage that has any sizable number of reports still to come.

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    Retail's Amazon Problem

    by Sheraz Mian

    Retailers are dealing with a secular shift in consumer preferences.

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      Low Expectations Helping Q1 Earnings Picture

      by Sheraz Mian

      While growth remains problematic, actual results are turning out to be not as bad as expected.

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        Top Research Reports for Apple, Allergan & Occidental Petroleum

        by Sheraz Mian

        Today's must-read reports are for Allergan (AGN), Occidental Petroleum (OXY) and Apple (AAPL).

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          New Research Reports for Apple, MasterCard, JNJ & Others

          by Sheraz Mian

          Today's must-read reports are for Apple (AAPL), MasterCard (MA), Accenture (ACN) and Johnson & Johnson (JNJ).

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            New Stock Research Reports for June 23, 2016

            by Sheraz Mian

            Today's must-read reports are for IBM (IBM), General Motors Company (GM) and MetLife, Inc. (MET).

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              New Stock Research Reports for June 28, 2016

              by Sheraz Mian

              Today's must-read reports are for Amazon (AMZN), AT&T (T) and Wal-Mart (WMT).

                Zacks Equity Research

                Ride the Apple Rally on these 4 Mutual Funds

                by Zacks Equity Research

                Apple is on a tear lately, while it is trading at a reasonable price, hence, invest in funds having significant exposure to the iPhone maker

                  Zacks Equity Research

                  5 Best Performing Technology Mutual Funds in Q3

                  by Zacks Equity Research

                  Among the broader mutual fund categories, the technology segment clearly emerged as the best performer in the third quarter, according to Morningstar.

                    Zacks Equity Research

                    Play Microsoft's Rally with These 4 Mutual Funds

                    by Zacks Equity Research

                    Microsoft made huge inroads into the cloud space, which will help the company's share price gain more ground