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Apple (AAPL)

(Delayed Data from NSDQ)

$298.01 USD

298.01
85,936,843

+2.06 (0.70%)

Updated Jun 18, 2026 04:00 PM ET

After-Market: $297.12 -0.89 (-0.30%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.00%
2Buy18.14%
3Hold10.18%
4Sell5.72%
5Strong Sell3.11%
S&P50011.49%

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2-Buy of 5   2      

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 8% (19 out of 247)

Industry: Computer - Micro Computers

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

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Tesla Tops Mag-7 Group in a Month: ETFs in Focus

Tesla soars 25.3% in a month, lifting ETFs like TESL, TSLT and TSLW as robotaxi wins, Giga Berlin boost and delivery hopes fuel gains.

Zacks Equity Research

Company News for Sep 23, 2025

Companies In The News Are: ORCL, TAP, AAPL, MTSR, PFE.

Mark Vickery headshot

Huge AI Deals Keep Markets at Record Highs

NVIDIA is investing $100 billion into ChatGPT-parent OpenAI's data centers.

Andrew Rocco headshot

What to Know in Tech: iPhone Sales Deliver, AI Dominates

While fear-mongering headlines and bearish calls dominated the early part of the year, the market's swift recovery, led by groundbreaking developments in AI, highlights the resilience and adaptability of the US economy.

Zacks Equity Research

Strength Seen in Apple (AAPL): Can Its 3.2% Jump Turn into More Strength?

Apple (AAPL) was a big mover last session on higher-than-average trading volume. The latest trend in earnings estimate revisions might help the stock continue moving higher in the near term.

Zacks Equity Research

Apple Inc. (AAPL) is Attracting Investor Attention: Here is What You Should Know

Apple (AAPL) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

Yashwardhan Jain headshot

Boost Your Portfolio With These Top-Ranked ETFs

With the Fed's first 2025 rate cut and upgraded growth outlook, ETFs in tech, financials, industrials and health care could benefit from momentum.

Zacks Equity Research

The Zacks Analyst Blog Highlights Netflix, Amazon, Disney and Apple

Netflix shares surged 28% in 6 months, but rising costs, tougher competition from Amazon, Disney and Apple, and valuation risks cloud the outlook.

Vasundhara Sawalka headshot

3 Reasons to Avoid Netflix Stock Despite Its 28% Surge in 6 Months

NFLX stock surges 28% in 6 months but faces margin pressures, fierce competition from Disney+ and Amazon Prime, and trades at a premium P/E above 5x.

Zacks Equity Research

Here's How Much You'd Have If You Invested $1000 in Apple a Decade Ago

Why investing for the long run, especially if you buy certain popular stocks, could reap huge rewards.