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Apple (AAPL)

(Delayed Data from NSDQ)

$298.01 USD

298.01
85,936,843

+2.06 (0.70%)

Updated Jun 18, 2026 04:00 PM ET

After-Market: $297.12 -0.89 (-0.30%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.00%
2Buy18.14%
3Hold10.18%
4Sell5.72%
5Strong Sell3.11%
S&P50011.49%

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2-Buy of 5   2      

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 8% (19 out of 247)

Industry: Computer - Micro Computers

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Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Shaun Pruitt headshot

Buy, Hold, or Take Profits in Alphabet Stock Near All-Time Highs?

by Shaun Pruitt

As the fourth company on the U.S. stock exchanges to hit a $3 trillion market cap, Alphabet stock hit another all-time high of $253 a share in Tuesday's trading session (post-split basis).

Madhurima Das headshot

MP Materials Races Ahead in U.S. Magnet Manufacturing: Can It Deliver?

by Madhurima Das

MP ramps up U.S. mine-to-magnet production, inks Apple deal and advances rare earth capacity with DoD support.

Aniruddha Ganguly headshot

Apple vs. HP: Which Stock Has an Edge as AI PC Sales Accelerate?

by Aniruddha Ganguly

AAPL or HPQ, which PC maker has an edge right now, given the growing demand for AI-powered devices amid a challenging macroeconomic environment?

Shrabana Mukherjee headshot

SoundHound vs. C3.ai: Which AI Stock Has More Upside Now?

by Shrabana Mukherjee

Can SOUN's surging growth and raised outlook give it the edge over AI's revenue slump and execution struggles?

Sanghamitra Saha headshot

Pain or Gain Ahead of Apple? ETFs in Focus

by Sanghamitra Saha

Apple's non-enthusiastic iPhone 17 launch, AI delays and mounting pressure from Xiaomi leave investors weighing ETFs like FTEC, IYW, VGT, XLK and TOPT for any potential rally.

Aniruddha Ganguly headshot

Apple's TV+ Business Gets a Boost With 22 Emmy Wins: What's Ahead?

by Aniruddha Ganguly

Apple TV+ shines with a record 22 Emmy wins and strong subscriber growth, boosting AAPL's Services revenue momentum.

Andrew Rocco headshot

The Inevitable Slump: A Guide to Dealing with Drawdowns

by Andrew Rocco

Deep portfolio draw downs can be a harrowing experience for investors. However, if you follow the rules presented in this article, you will emerge from these challenging periods as a more disciplined and resilient investor.

Zacks Equity Research

DELL Gains Traction in AI PC Market: Can It Drive CSG Revenue?

by Zacks Equity Research

Dell Technologies strengthens its AI PC leadership with new models, fueling CSG revenue growth amid competition from HP and Apple.

Shuvra Shankar Dey headshot

ARM's 11% Rise in Three Months: Should You Buy, Hold, or Sell?

by Shuvra Shankar Dey

ARM lags peers despite recent gains, with China risks, earnings downgrades and steep valuation shaping its outlook.

Zacks Equity Research

Company News for Sep 11, 2025

by Zacks Equity Research

Companies in The News Are: SNPS, AAPL, KMI, GME