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Apple (AAPL)

(Delayed Data from NSDQ)

$298.01 USD

298.01
85,936,843

+2.06 (0.70%)

Updated Jun 18, 2026 04:00 PM ET

After-Market: $297.12 -0.89 (-0.30%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.00%
2Buy18.14%
3Hold10.18%
4Sell5.72%
5Strong Sell3.11%
S&P50011.49%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

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2-Buy of 5   2      

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 8% (19 out of 247)

Industry: Computer - Micro Computers

Zacks Premium FeatureView All Zacks #1 Ranked Stocks

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Zacks Equity Research

Zacks Investment Ideas feature highlights: Apple, Meta Platforms and DoorDash

by Zacks Equity Research

Apple, Meta and DoorDash all smashed Q2 expectations with record-breaking growth, strong margins and bullish post-earnings momentum.

Vasundhara Sawalka headshot

Should You Buy Netflix at 40.8x P/E? 3 Reasons Despite the Premium

by Vasundhara Sawalka

Buy NFLX despite 40.8x P/E. Ad transformation, robust content investments and strong cash generation drive multi-year outperformance.

Derek Lewis headshot

Q2 Earnings: These 3 Tech Stocks Shattered Expectations

by Derek Lewis

The 2025 Q2 earnings cycle is nearing its end, with these three companies' results stealing the spotlight. Can they repeat their stellar performances in the Q3 season?

Derek Lewis headshot

These 2 Tech Companies are Cash Generating Machines

by Derek Lewis

Strong cash flows reflect financial stability, allowing companies to pay down debt, pursue growth opportunities, and shell out dividend payments.

Aniruddha Ganguly headshot

Can Strong Content Portfolio Drive Apple's Streaming Prospects?

by Aniruddha Ganguly

Apple TV+ hits record Emmy nods and box office success as Services revenues jump double digits despite tough streaming competition.

Zacks Equity Research

The Zacks Analyst Blog Highlights Alphabet, Apple and Garmin

by Zacks Equity Research

Alphabet expands its Pixel lineup with new smartphones, watches, and earbuds, but faces fierce competition from Apple's AI push and Garmin's health-focused wearables.

Sanghamitra Saha headshot

Apple-Google Likely Tie-Up for Siri Revamp Puts These ETFs in Focus

by Sanghamitra Saha

Apple and Google's AI talks lift both stocks, putting ETFs like IYW, FTEC, FCOM and VOX, with heavy exposure to the tech giants, in focus.

Aniruddha Ganguly headshot

Alphabet Expands Pixel Portfolio: Is it the Next Revenue Pillar?

by Aniruddha Ganguly

Alphabet's expanded Pixel lineup, featuring new phones, watches and earbuds, is set to fuel Google Services revenue growth.

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Can SPOT Maintain Its Growth-Profit Balancing Act Amid Headwinds?

by Arghyadeep Bose

Spotify balances user expansion with high expenses, leading investors to monitor margins and future profitability closely.

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Dell Technologies vs. Apple: Which PC Maker Stock is a Better Buy?

by Aniruddha Ganguly

DELL or AAPL, which PC maker is a better pick, given the strong demand for AI-powered devices amid rising tariffs?