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MediaAlpha (MAX)

(Delayed Data from NYSE)

$12.85 USD

12.85
851,065

+0.05 (0.39%)

Updated Aug 25, 2026 04:00 PM ET

After-Market: $12.86 +0.01 (0.08%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.80%
2Buy18.13%
3Hold10.19%
4Sell5.73%
5Strong Sell3.17%
S&P50011.53%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

NA Value NA Growth NA Momentum NA VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 33% (166 out of 246)

Industry: Technology Services

Zacks News

Zacks Equity Research

Down -31.2% in 4 Weeks, Here's Why You Should You Buy the Dip in MediaAlpha (MAX)

MediaAlpha (MAX) has become technically an oversold stock now, which implies exhaustion of the heavy selling pressure on it. This, combined with strong agreement among Wall Street analysts in revising earnings estimates higher, indicates a potential trend reversal for the stock in the near term.

Zacks Equity Research

MediaAlpha, Inc. (MAX) Surpasses Q3 Earnings and Revenue Estimates

MediaAlpha (MAX) delivered earnings and revenue surprises of 30.77% and 4.93%, respectively, for the quarter ended September 2024. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

MediaAlpha, Inc. (MAX) is a Great Momentum Stock: Should You Buy?

Does MediaAlpha, Inc. (MAX) have what it takes to be a top stock pick for momentum investors? Let's find out.

Zacks Equity Research

Is Limbach (LMB) Outperforming Other Business Services Stocks This Year?

Here is how Limbach (LMB) and MediaAlpha, Inc. (MAX) have performed compared to their sector so far this year.

Zacks Equity Research

Wall Street Analysts See a 39.88% Upside in MediaAlpha (MAX): Can the Stock Really Move This High?

The consensus price target hints at a 39.9% upside potential for MediaAlpha (MAX). While empirical research shows that this sought-after metric is hardly effective, an upward trend in earnings estimate revisions could mean that the stock will witness an upside in the near term.

Zacks Equity Research

MediaAlpha, Inc. (MAX) Just Reclaimed the 20-Day Moving Average

Good things could be on the horizon when a stock surpasses the 20-day simple moving average. How should investors react?

Zacks Equity Research

Wall Street Analysts Think MediaAlpha (MAX) Could Surge 33.24%: Read This Before Placing a Bet

The mean of analysts' price targets for MediaAlpha (MAX) points to a 33.2% upside in the stock. While this highly sought-after metric has not proven reasonably effective, strong agreement among analysts in raising earnings estimates does indicate an upside in the stock.

Zacks Equity Research

Is MediaAlpha (MAX) Stock Outpacing Its Business Services Peers This Year?

Here is how MediaAlpha, Inc. (MAX) and Trane Technologies (TT) have performed compared to their sector so far this year.

Zacks Equity Research

Wall Street Analysts Believe MediaAlpha (MAX) Could Rally 52.88%: Here's is How to Trade

The mean of analysts' price targets for MediaAlpha (MAX) points to a 52.9% upside in the stock. While this highly sought-after metric has not proven reasonably effective, strong agreement among analysts in raising earnings estimates does indicate an upside in the stock.

Zacks Equity Research

Earnings Estimates Moving Higher for MediaAlpha (MAX): Time to Buy?

MediaAlpha (MAX) shares have started gaining and might continue moving higher in the near term, as indicated by solid earnings estimate revisions.