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MediaAlpha (MAX)

(Delayed Data from NYSE)

$12.85 USD

12.85
851,065

+0.05 (0.39%)

Updated Aug 25, 2026 04:00 PM ET

After-Market: $12.86 +0.01 (0.08%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy23.80%
2Buy18.13%
3Hold10.19%
4Sell5.73%
5Strong Sell3.17%
S&P50011.53%

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3-Hold of 5     3    

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

NA Value NA Growth NA Momentum NA VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

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Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Bottom 33% (166 out of 246)

Industry: Technology Services

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Zacks News

Zacks Equity Research

MediaAlpha, Inc. (MAX) Recently Broke Out Above the 50-Day Moving Average

by Zacks Equity Research

When a stock breaks out above the 50-Day simple moving average, good things could be on the horizon. How should investors react?

Zacks Equity Research

MediaAlpha, Inc. (MAX) Crossed Above the 200-Day Moving Average: What That Means for Investors

by Zacks Equity Research

Should investors be excited or worried when a stock crosses above the 200-day simple moving average?

Zacks Equity Research

Is MediaAlpha (MAX) Outperforming Other Business Services Stocks This Year?

by Zacks Equity Research

Here is how MediaAlpha, Inc. (MAX) and Trane Technologies (TT) have performed compared to their sector so far this year.

Zacks Equity Research

MediaAlpha, Inc. (MAX) Q2 Earnings and Revenues Beat Estimates

by Zacks Equity Research

MediaAlpha (MAX) delivered earnings and revenue surprises of 250% and 18.07%, respectively, for the quarter ended June 2024. Do the numbers hold clues to what lies ahead for the stock?

Zacks Equity Research

All You Need to Know About MediaAlpha (MAX) Rating Upgrade to Strong Buy

by Zacks Equity Research

MediaAlpha (MAX) might move higher on growing optimism about its earnings prospects, which is reflected by its upgrade to a Zacks Rank #1 (Strong Buy).

Zacks Equity Research

Rocket Companies (RKT) Earnings Expected to Grow: Should You Buy?

by Zacks Equity Research

Rocket Companies (RKT) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

MediaAlpha, Inc. (MAX) Earnings Expected to Grow: What to Know Ahead of Next Week's Release

by Zacks Equity Research

MediaAlpha (MAX) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks Equity Research

Does MediaAlpha (MAX) Have the Potential to Rally 67.43% as Wall Street Analysts Expect?

by Zacks Equity Research

The consensus price target hints at a 67.4% upside potential for MediaAlpha (MAX). While empirical research shows that this sought-after metric is hardly effective, an upward trend in earnings estimate revisions could mean that the stock will witness an upside in the near term.

Zacks Equity Research

Are Business Services Stocks Lagging Kyndryl Holdings, Inc. (KD) This Year?

by Zacks Equity Research

Here is how Kyndryl Holdings, Inc. (KD) and MediaAlpha, Inc. (MAX) have performed compared to their sector so far this year.

Zacks Equity Research

Is GigaCloud Technology Inc. (GCT) Stock Outpacing Its Business Services Peers This Year?

by Zacks Equity Research

Here is how GigaCloud Technology Inc. (GCT) and MediaAlpha, Inc. (MAX) have performed compared to their sector so far this year.