Back to top
more

Apple (AAPL)

(Delayed Data from NSDQ)

$298.01 USD

298.01
85,936,843

+2.06 (0.70%)

Updated Jun 18, 2026 04:00 PM ET

After-Market: $297.12 -0.89 (-0.30%) 7:58 PM ET

Zacks Rank:

This is our short term rating system that serves as a timeliness indicator for stocks over the next 1 to 3 months. How good is it? See rankings and related performance below.

Zacks Rank Definition Annualized Return
1Strong Buy24.00%
2Buy18.14%
3Hold10.18%
4Sell5.72%
5Strong Sell3.11%
S&P50011.49%

Zacks Rank Education - Learn about the Zacks Rank

Zacks Rank Home - Zacks Rank resources in one place

Zacks Premium - The only way to fully access the Zacks Rank

2-Buy of 5   2      

Style Scores:

The Style Scores are a complementary set of indicators to use alongside the Zacks Rank. It allows the user to better focus on the stocks that are the best fit for his or her personal trading style.

The scores are based on the trading styles of Value, Growth, and Momentum. There's also a VGM Score ('V' for Value, 'G' for Growth and 'M' for Momentum), which combines the weighted average of the individual style scores into one score.

  • Value Score A
  • Growth Score A
  • Momentum Score A
  • VGM Score A

Within each Score, stocks are graded into five groups: A, B, C, D and F. As you might remember from your school days, an A, is better than a B; a B is better than a C; a C is better than a D; and a D is better than an F.

As an investor, you want to buy stocks with the highest probability of success. That means you want to buy stocks with a Zacks Rank #1 or #2, Strong Buy or Buy, which also has a Score of an A or a B in your personal trading style.

Zacks Style Scores Education - Learn more about the Zacks Style Scores

D Value A Growth A Momentum B VGM

Industry Rank:

The Zacks Industry Rank assigns a rating to each of the 265 X (Expanded) Industries based on their average Zacks Rank.

An industry with a larger percentage of Zacks Rank #1's and #2's will have a better average Zacks Rank than one with a larger percentage of Zacks Rank #4's and #5's.

The industry with the best average Zacks Rank would be considered the top industry (1 out of 265), which would place it in the top 1% of Zacks Ranked Industries. The industry with the worst average Zacks Rank (265 out of 265) would place in the bottom 1%.

Zacks Rank Education -- Learn more about the Zacks Rank
Zacks Industry Rank Education -- Learn more about the Zacks Industry Rank

Top 8% (19 out of 247)

Industry: Computer - Micro Computers

Zacks Premium FeatureView All Zacks #1 Ranked Stocks

Zacks News

Apple’s business primarily runs around its flagship iPhone. However, the Services portfolio that includes revenues from cloud services, App store, Apple Music, AppleCare, Apple Pay, and licensing and other services now became the cash cow. Moreover, non-iPhone devices like Apple Watch and AirPod gained significant traction. In fact, Apple dominates the Wearables and Hearables markets due to the growing adoption of Watch and AirPods. Solid uptake of Apple Watch also helped Apple strengthen its presence in the personal health monitoring space.

Sheraz Mian headshot

Earnings Declines to Continue Into Q2

by Sheraz Mian

The Q1 earnings season provided further confirmation of the all-around weak earnings picture.

    Sheraz Mian headshot

    Earnings Growth Finally Turns Positive

    by Sheraz Mian

    The Q3 earnings season is on track to be the first quarter to show positive earnings growth after 5 quarters of back-to-back declines.

      Sheraz Mian headshot

      Reassuring Start to Q2 Earnings Season

      by Sheraz Mian

      The big banks have given us a reassuring start to the Q2 reporting cycle.

        Sheraz Mian headshot

        Previewing the Q3 Earnings Season

        by Sheraz Mian

        This week will bring earnings results from 29 companies, including 9 S&P 500 members

          Sheraz Mian headshot

          Reassuring Start to Q3 Earnings Season

          by Sheraz Mian

          The big banks have given us a reassuring start to the Q3 reporting cycle.

            Sheraz Mian headshot

            Previewing the Q2 Earnings Season

            by Sheraz Mian

            Q2 is on track to be the 5th quarter in row of earnings declines.

              Kevin Cook headshot

              Bull of the Day: Broadcom (AVGO)

              by Kevin Cook

              The "arms dealer" for the 100 Gigabit Ethernet is firing on all routers and switches

                Kevin Cook headshot

                Bull of the Day: Facebook (FB)

                by Kevin Cook

                To understand why new highs above $120 are coming, look at growth and hedge fund demand

                  Kevin Cook headshot

                  Bull of the Day: Jabil Circuit (JBL)

                  by Kevin Cook

                  A big earnings beat and the path outlined for growth to $20 billion in sales bolster confidence

                    Kevin Cook headshot

                    Bear of the Day: Apple (AAPL)

                    by Kevin Cook

                    Have you seen the UBS "BlackBerry Scenario?" Think 20%+ sales declines for the next 2 years